By outcome

Win at AI search

Get cited in generated answers across Google AI Overviews, ChatGPT, Perplexity and Gemini.

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Citation share
Prompt panels
Quotability

The problem

What usually goes wrong

The patterns we see most often before teams move onto AASEO.

Invisible in generated answers

You rank well, but the assistant answers without ever mentioning you.

No measurement at all

Nobody can say whether citation share is going up or down, so nothing gets managed.

Content models cannot parse

Answers buried in narrative prose that a model will not lift cleanly.

Weak entity signals

Nothing connects your brand to the concepts you want to be the authority on.

Traffic falling without rank loss

Positions hold, clicks decline, and the usual reports explain nothing.

Rivals own the prompts

A competitor became the default source and no one noticed for two quarters.

Outcomes

What changes

Visibility

34.8%

average citation share

Accounts running the programme

Coverage

answer engines tracked

AI Overviews, ChatGPT, Perplexity, Gemini

Data

180k

prompts in the sampling panel

Refreshed on a fixed schedule

Defence

24 hrs

to a displacement alert

When a rival takes your citation

The approach

How we get there

01
Measure the baseline

Run your category's prompt panel across all four engines and record who gets cited.
02
Make pages quotable

Direct answers, clean structure, complete entity coverage and correct schema.
03
Defend the position

Continuous monitoring, with alerts the day a competitor displaces you.

FAQ

Common questions

Is AI GEO different from SEO?

It overlaps heavily but not completely. Ranking well is close to a prerequisite for citation, but being quotable — direct answers, clean structure, strong entity signals — is a distinct discipline on top.

How quickly do results show?

Citation share typically moves within four to eight weeks of restructuring priority pages, faster than classic ranking gains in most categories.

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